Every once and a while I come across makeup or beauty product that just works. It lives up to EVERYTHING it claims, it ticks all my boxes and it becomes an item that I will repurchase time and time again.
Introducing the BROW MAGiC by PONi Cosmetics!
Image source: PONi Cosmetics
When I first received this product I was so excited as I had been following PONi Cosmetics on Instagram for the longest time (@ponicosmetics) and I was so curious about their products….AND as I am completely eyebrow obsessed, I knew I had to try this product.
Here are some of the claims to fame of the BROW MAGiC eyebrow pencil:
- “BROW MAGiC contains biotin which helps to re-grow dormant hair follicles
- it is impossible to choose the wrong colour
- this single colour flatters all no matter what hair colour or skin tone you have
- the pencil is firm which allows the user to create defined brow lines and shape
- glides on velvety smooth
- it is easy to use
- it doesn’t need sharpening
- gives a natural finish.”
Wow right? All of that jam packed into a compact eyebrow pencil? Yep…. this pencil is the goods.
Let’s get into the nitty-gritty.
The BROW MAGiC pencil retails at $29AUD. It is available online and at selected stockists around Australia and New Zealand. If you were to buy this product online, shipping for us Aussie folks starts at $5.95 AND PONi Cosmetics do ship internationally! If you are more of a try-before-you-buy type of guy or gal, click HERE to find the full list of PONi Cosmetic stockists!
What makes this product so unique is that you literally can’t buy the wrong shade of pencil. Why? Somehow, the creators at PONi Cosmetics have formulated just ONE SHADE to match EVERY hair colour and skin tone. I don’t know how they have done this, but IT WORKS. I have dark brown eyebrows, and I must admit – I was skeptical at first as I normally use a dark brown powder to define my eyebrows. But when I started using it, it was like the colour almost transformed before my eyes and immediately blended in with my existing eyebrows. It’s magic I tell you! It’s all in the way you apply the product, if you use a light hand, you will get a lighter colour and if you have bold brows like myself, you will need to use a heavier hand to create the perfect shade for you!
Oh, and another thing? This product is water proof and sweat proof! Living in North Queensland where the humidity is high, I usually struggle to keep any type of makeup on my face. One morning I applied the BROW MAGiC knowing it was going to be a 34 degree day with 80% humidity (which means sweating, swimming and sweating again) and it blew me away that after 3 swims, and a constantly wiping sweat from my face, the product was still perfectly in position and my brows looked amazing.
The shade is a cool medium brown colour and what I love most about it is the formulation. It is a hard, waxy consistency which makes it a breeze to create and mimic tiny, eyebrow hairs. I don’t have perfect brows. They are patchy and lack definition in the arch and tail. I figured I was the perfect candidate to really put this product to the test to see if it does what it says.
Sure enough, after using short, light-handed strokes in the places my brows needed extra fullness and definition, this is the result:
Bells and Whistles
Firstly, you will never have to sharpen the pencil. It is retractable so there is no possible way of damaging the product as you can easily wind it down after use. Secondly, if you take the cap off at the opposite end of the pencil, you will find yourself a little spoolie which is beyond convenient! I use the spoolie to comb my eyebrows into place before using the pencil and then afterwards as well to blend the product for a completely natural finish.
The pencil is extremely compact and boasts a ultra-slim design which means you can easily pop it into your purse or makeup bag!
I could literally go on, and on, and on about this product but I think I may have said enough! It’s obvious that I am in love with this product. And I know you will be too. Christmas is just around the corner – this would make the perfect stocking filler for a loved one…… chances are though you will just keep it for yourself! View more of the PONi Cosmetics range HERE.
Love Melanie xo
*Disclaimer: PONi Cosmetics were generous and sent me this product for my consideration and review. As always, I remain 100% honest with telling my readers what I like and don’t like and there is no way in the world I would recommend a product I didn’t love.